The Psychology of Persuasion pdf is the most popular psychology book written by Robert B. Cialdini, the Regents’ Professor Emeritus of Psychology and Marketing at Arizona State University.
The book was first published on November 1st, 1984 through the publisher William Morrow & Co, and since then it has been reprinted numerous times. The primary themes of the book focus on the study of influence, persuasion, and the importance of understanding the tactics used to manipulate our daily decisions by those around us, whether that be in a commercial or interpersonal setting.
The book is divided into five sections that explain the principle techniques used to influence behavior: Reciprocity, Commitment/Consistency, Social Proof, Liking, and Authority/Scarcity. Through the exploration of psychological principles, the book educates the reader on the common methods employed to manipulate people.
This novel is available for download on our website in pdf and epub file structures. It is also available in paperback and print formats.
Summary of The Psychology of Persuasion
The novel focus on the study of influence, persuasion, and the effects of psychological tactics on the human mind. The pdf aims to provide the reader with the knowledge needed to understand the various principles that govern the psychology of persuasion and how to apply them in everyday situations.
The book covers a range of topics related to the psychology of influence, including the influence process, tactics for gaining compliance, the use of language, the psychology of compliance-gaining, the power of reciprocity, and the ability to influence others.
It also covers the importance of understanding the emotions, triggers, and motivations behind the persuader’s message in order to be successful. The book goes further into the concept of “reciprocal concessions” which is an important principle in the psychology of persuasion.
The Psychology of Persuasion Book Details
Book | The Psychology of Persuasion |
Author | Robert B. Cialdini |
Language | English |
Published Date | 1984 |
Publisher | William Morrow & Co |
Category | Non-Fiction |
Format | PDF, ePub |
Number of Pages | 84 |
About the Author
Robert B. Cialdini is the Regents’ Professor Emeritus of Psychology and Marketing at Arizona State University. He is a renowned expert on the psychology of influence and the author of the famous book, Influence: The Psychology of Persuasion pdf.
The earned his undergraduate degree from the University of Wisconsin-Madison, his Master’s Degree from the University of North Carolina at Chapel Hill, and his Doctoral degree in Social Psychology from the University of California, Berkeley.
He has worked in the field for over 30 years and has conducted numerous studies about the psychology of persuasion which have been published in top academic journals around the world. His work has also been featured in books, articles, television programs, and marketing campaigns worldwide.
Robert B. Cialdini is married to the love of his life, Susan Koehnke. They have been together since the early 1970s and they have 3 children together. He enjoys spending time with his family and friends in the beautiful Arizona desert.
The Psychology of Persuasion Book Multiple Languages Editions
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Similar Books to The Psychology of Persuasion Book
- Pre-Suasion by Robert B. Cialdini
- Sapiens by Yuval Noah Harari
- The Art of Influence by Chris Widener
- How to stop worrying and start living by Dale Carnegie
- Scientifically Proven Ways to Be Persuasive by Noah J. Goldstein
The Psychology of Persuasion PDF Free Download
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FAQs (Frequently Asked Questions)
What is the theme of The Psychology of Persuasion?
The theme of the book is the power of influence and persuasion in the modern world.
What is the genre The Psychology of Persuasion?
The genre of the book is non-fiction and focuses on the psychology of influence and persuasion.
What are the main takeaways from the book The Psychology of Persuasion?
The main takeaways from the book are the various tools and tactics of the psychology of persuasion, and the importance of understanding the motivations.
Is The Psychology of Persuasion a good book?
The pdf is an excellent book for anyone interested in the psychology of influence and persuasion.
Who is the author of The Psychology of Persuasion pdf?
The author of the book is Robert B. Cialdini, the Regents’ Professor Emeritus of Psychology and Marketing at Arizona State University.
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